In building a life and a business that defies the odds, the most important lesson I learned
was this, embrace the value of subtraction.
The world constantly preaches a more is better philosophy, more features in your product,
more hours at the office, more social media followers, but my experience has taught me
that success often comes from what you choose not to do.
Early in my entrepreneurial journey, I thought I needed to outwork everyone.
I wore the 100-Hour Work Week as a badge of honor but it nearly broke me.
It wasn't until I reduced my working hours and focused intensely on high impact tasks
that I saw true progress.
This isn't about being lazy, it's about being strategic.
Cut out the noise and prioritize what actually moves the needle for you and your business.
Consider also your offerings.
In the beginning, I wanted to provide every service that my customers might need.
But I spread myself too thin and none of our products were best in their class.
When I had the courage to strip away the excess and double down on our core competency, that's
when we started to dominate the market.
There's also the matter of network.
Everyone tells you to network aggressively.
Well I selectively networked.
Time is your most precious resource.
Invest it only in relationships that are mutually beneficial and aligned with your values and
goals.
The depth of the connections often outweighs the breadth.
Now, let's talk about learning.
We live in an age where information is abundant and there seems to be a drive to learn everything
immediately, to hustle, to be a growth hacker.
But true depth of understanding in a field comes from focused study and from learning
from your own trials above all.
You don't need to read every book or attend every seminar.
Focus on targeted learning and acquiring wisdom through action.
You may find these suggestions to be less about adding to your life and more about stripping
it down to the essentials.
This isn't common advice.
Many will tell you to seize every opportunity, but I've found that saying no is often more
powerful than saying yes.
This is not an excuse to be complacent, but rather an acknowledgment that in simplicity
There is clarity, focus, and often a path to success that others overlook because it's
not draped in complexity.
So here's what I urge you to do.
Evaluate your life and your business.
Identify the elements that don't contribute to your fundamental goals and have the courage
to let them go.
Experiment with subtraction and notice the immense value it brings.
If what I've shared today resonates with you, consider subscribing for more insights.
Share this with peers, who might spend too much time getting caught up in the noise.
There's power in simplicity and there are more lessons to uncover together.